TSG and sovanta AG extend partnership

Bundesliga football club TSG Hoffenheim and sovanta AG are extending their partnership, which began in 2015, until 2026.

The Heidelberg-based software company and SAP partner sovanta AG remains a loyal sponsor of TSG Hoffenheim. In addition to traditional sponsorship, the partnership will also be expanded in terms of content. In future, sovanta will offer the Bundesliga football club consultancy services on the correct use of SAP products. Together, the aim is to ensure that TSG's employees are optimally supported by the software.

"Such a long and trusting partnership is anything but a matter of course," says Denni Strich, managing director of TSG Hoffenheim. "sovanta AG and TSG are united by their pursuit of innovation and their deep roots in the Rhine-Neckar region."

"TSG Hoffenheim are very close to my heart, so it was a matter of course for us to continue to expand our long-standing partnership," says Dr. Claus E. Heinrich, CEO of sovanta AG. "I am delighted that we will now also be expanding our collaboration in terms of content and working together to find intelligent and efficient solutions for TSG."

Heidelberg-based sovanta AG specialises in innovative SAP solutions. The company's goal is to fundamentally simplify working with business software through the use of modern technologies such as cloud computing and artificial intelligence.

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